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Underpricing Your Services? Here's How to Price Like the Expert You Are

Stacey St John

by Stacey St. John  - October 2, 2025

For generations, the path to success seemed to follow a single, rigid blueprint: long hours, a steady climb up the corporate ladder, and a life built around the demands of an office. But in recent years, a quiet revolution has been reshaping what’s possible. The global shift towards remote and flexible work has done more than change where we work; it has changed how we can live. This isn't just a fleeting trend; as Forbes reports, a significant number of companies are embracing remote work models, signaling a permanent change in our relationship with our careers. For many, especially women, this new landscape offers a chance to find true freedom in remote work and redefine success on their own terms. I, for one, find that crazy exciting! Let’s dig in and see why.

The Great Recalibration: Moving Beyond the Burnout Model

The traditional career model, with its demanding schedules and face-time culture, has been a significant driver of burnout, particularly for ambitious women juggling professional and personal responsibilities. I know this feeling intimately. I remember waking up at 4 a.m., not with excitement, but with a sense of dread, just to survive the daily corporate grind. That life, once a source of pride, began to feel more like a "ball and chain than a blessing."

This collective experience has led many to a great recalibration - a moment of asking, "Is there a better way?" The answer, increasingly, is yes. The rise of remote work isn't just a logistical shift; it's a mindset shift. It presents an opportunity to design a life where professional ambition and personal well-being are no longer competing priorities. Because, lady, you can absolutely have both.

Redefining the "Workday" and Reclaiming Your Life

The most profound gift of this new era is choice. The ability to find freedom in remote work comes from regaining control over your time, energy, and environment. It’s about structuring your day around your life, not the other way around. This could mean being present for school drop-offs, taking a walk to clear your head midday, or having the mental space to pursue a passion project.

For me, this realization was the spark that led me to build a real estate business from the ground up, eventually turning a $50,000 investment into a $2 million portfolio - all while still working my demanding corporate job. That venture was my path to a different kind of life, one built on my own terms. This is the essence of my "Boss² Up" principle from LIVE BIG: using strategy, skills, and systems to intentionally design a life and business that align with your deepest desires.

The Mindset and Tools for a Flexible Future

Thriving in a flexible work environment requires more than just a laptop and a Wi-Fi connection; it requires a new approach. It’s about focusing on impact over hours logged. It's a journey of self-discovery, where you learn to trust yourself and build the discipline to stay focused and productive.

Embracing the “Commit, Be, Do” Framework

In LIVE BIG, I introduce the CBD formula: Commit, Be, Do. This is the perfect mindset for anyone navigating the path to freedom in remote work:

  • Commit to the vision of the life you want to create

  • Be the person who already lives that life - focused, intentional, and balanced

  • Do the daily actions that reinforce that identity, from setting clear boundaries to celebrating small wins

This framework shifts you from reacting to your circumstances to proactively creating your success story.

It's Not Just a Career Shift, It's a Life Shift

Ultimately, the conversation about remote work is a conversation about living a bigger, more fulfilling life. It’s about having the space to nurture your relationships, prioritize your health, and pursue your passions. It's the tangible, everyday reality of what it means to LIVE BIG.

The path looks different for everyone. For some, it’s thriving in a fully remote role. For others, it’s building a side hustle that becomes a full-time passion. The specific route doesn't matter as much as the intention behind it: to build a life that feels authentic, joyful, and free.

Every journey to Living BIG needs a starting point. Are you in the Comfort Zone, stuck in the Fear Zone, growing in the Learning Zone, or thriving in the BIG Zone? My free, two-minute quiz is designed to help you uncover the truth about where you are now so you can get on the path to where you want to be.

Discover Your Zone and Step into Your Power Today!

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Stacey St John

Stacey St. John

Stacey is living proof that big dreams and bold moves can lead to incredible results. With a successful career in sales and corporate America, Stacey cannonballed into real estate with just $50,000 and turned it into a 7-figure portfolio in just a few years. Whew!

Now, she’s on a mission to show other women (including you!) how they can do the same with any dream, in any industry, or even their personal goals.

Stacey’s passion is all about lifting others up and enabling them with tools to create their best lives. She knows that dreaming big can feel scary, but she’s living proof that with the right guidance, some hard work, and a proven plan, those dreams can turn into reality.

Drawing on her years of not only business experience but a ton of mindset work – which honestly, can be harder to practice – Stacey now mentors women who are ready to take control of their future, break through barriers to finally get un-stuck, and design the life they’ve always dreamed of.

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